It's one of the first questions I get asked, and it's a fair one — because the honest answer is that prices for trades websites in the UK vary wildly. You can pay £99. You can pay £5,000. And frustratingly, price doesn't always tell you much about what you're actually getting.
I've been building websites for tradespeople for a while now, and I've seen what's out there. This is a straight-talking breakdown of what you actually get at each price point — so you can make an informed decision rather than just hoping for the best.
The Price Ranges — and What They Mean
Here's roughly how the market breaks down:
| Price Range | What You're Usually Getting | Verdict |
|---|---|---|
| Free / £0 | DIY on Wix, Google Sites or similar. You build it yourself from a template. No custom domain, limited control, often looks it. | Fine for nothing, not much else |
| £50–£150 | A basic site built by someone who knows what they're doing. Single page, your details, mobile-friendly, set up for Google. Not fancy, but functional. | Good value if it's done properly |
| £199–£399 | A proper multi-page site: home, services, gallery, contact. Built to rank locally. This is where most tradespeople should be spending. | Sweet spot for most trades |
| £500–£1,500 | Agency territory. Slicker process, project managers, sometimes a CMS so you can edit it yourself. Results aren't necessarily better — you're paying for overhead. | Depends entirely on the agency |
| £2,000+ | Custom builds, e-commerce, booking systems, bespoke design. Almost certainly more than a sole trader needs. | Usually overkill for trades |
What Actually Matters — and What Doesn't
There's a lot of noise around website features that sounds impressive but doesn't really move the needle for a trade business. Here's what I've found actually matters:
Matters a lot
- Works properly on a phone — most of your customers are searching on mobile
- Your location and services written clearly into the page content
- A phone number or contact button that's easy to find
- Loads quickly — slow sites lose people before they've even read anything
- Set up correctly for Google from day one — page titles, sitemap, local keywords
Matters less than people think
- Fancy animations and hover effects
- A blog (unless you're going to actually write for it)
- Being able to edit it yourself — most tradespeople never do
- Dozens of pages — one clear page beats five vague ones
- The platform it's built on — WordPress, custom HTML, whatever — it doesn't matter to Google
Worth knowing: a lot of agency pricing is about their costs, not yours. Project managers, account handlers, brand guidelines documents, revision rounds — you're paying for all of that even if it adds nothing to the site itself. The question to ask is: what will this website actually do for my business?
Watch Out for Hidden Costs
The upfront price isn't always the full picture. A few things that catch tradespeople out:
Monthly fees
Some providers charge a monthly fee on top of the build cost — for hosting, maintenance, or just because they can. These can be anywhere from £20 to £100+ per month. Over a couple of years that adds up to more than the build itself. Make sure you know what you're signing up to before you agree.
Holding your domain hostage
This is more common than it should be. Some agencies register your domain in their name rather than yours, which means if you ever want to move, they can make it difficult. Always make sure your domain is registered in your name, on your account.
Ongoing update charges
Want to change a phone number or add a new service? Some agencies charge per update. It's worth asking upfront what happens when you need to change something.
Locking you into a platform
If your site is built on a proprietary system — one only that agency can edit — you're dependent on them forever. A site built in standard HTML, WordPress or similar means you can take it elsewhere if you need to.
What About Doing It Yourself?
Wix, Squarespace and similar platforms have got a lot better. If you're happy to spend time on it, you can build something decent. The catch is that it takes longer than you'd expect, and the results are usually obvious — they look like a Wix site.
More importantly, getting the SEO side right — the stuff that actually gets you found on Google — requires knowing what you're doing. It's not just about adding your postcode. It's about how the page is structured, what the title tags say, how the content reads to Google versus how it reads to a human. Most DIY sites miss this. There's more on what actually makes a trades website work — it's not just about how it looks.
If your time is worth something — and as a working tradesperson, it is — the maths usually favours paying someone who knows what they're doing. A decent site that generates one extra job a month easily pays for itself within weeks.
The honest version: I've seen DIY Wix sites outperform expensive agency builds, and I've seen the reverse. Platform and price aren't the deciding factor. What matters is whether the basics are done well — mobile, speed, local SEO, clear contact. If those are sorted, the site will work.
What We Charge — and Why
One thing worth saying before the pricing: a lot of tradespeople ask whether they even need a website if they're on Facebook. The short answer is yes, and here's why. But if you've already decided you want one and you're just working out what to pay, read on.
I'll be straight with you: I built Get A Trades Website because I thought the market was doing tradespeople a disservice. Either free DIY tools that needed a degree to set up properly, or agencies charging thousands for something a sole trader genuinely doesn't need.
My pricing is simple. A single-page site — your trade, your area, your contact details, properly set up for Google — starts at £99. A full multi-page site with a gallery, services breakdown and everything else is £299. Both are one-off payments. You own it outright, the domain is yours, no monthly fees unless you want hosting included.
Most sites are built within 48 hours of getting your details. You don't need to write anything yourself — just give me the rough information and I'll shape it into something that works.
Is it the right fit for everyone? No. If you need a booking system, an online shop, or a site in multiple languages — I'm probably not your person. But for a sole trader or small team that needs a professional presence online and wants it done quickly and honestly, it's hard to beat the value.
Questions I Get Asked
A few things that come up regularly when people are comparing options.
Do cheaper websites rank lower on Google?
No — not if they're built correctly. Google doesn't know or care what you paid. It cares about whether your site loads quickly, says what you do and where you do it, and has other sites linking to it over time. A £99 site done properly will beat a £2,000 site done lazily, every time.
Should I go with a local agency or someone online?
Local agencies often charge a premium for the convenience of meeting in person. That can be worth it if you want a long-term relationship and ongoing support. If you just need a clean, functional site built quickly, being local doesn't add much. What matters is whether the work is good.
What's included in the price at Get A Trades Website?
Build, content writing, local SEO setup, mobile optimisation, and sitemap submission to Google. If you want hosting included it's £39/month which covers everything — hosting, domain, updates, and support. Otherwise you take the files and host wherever suits you.
Can I upgrade later?
Yes. A few customers start with the Basic single-page site to get something live quickly, then come back for a fuller build once they've seen some results. That's completely fine — the upgrade cost just reflects the difference between packages.
What if I'm not happy with the result?
Get in touch and we'll sort it. I'd rather fix something than have a customer unhappy with it. I don't have a formal money-back policy written in small print — I just don't think that's how you should do business. If something's not right, say so and we'll work it out.