Websites built for how tilers win work
Tiling is a trade judged on the detail — the finish in the photos is what closes the job. Most websites bury that detail or fall back on stock images. I build yours around your own finished work, with the local search presence to be found and an easy way to enquire — and I do the hands-on work to make it happen: writing the pages, building the gallery, setting up the local SEO, wiring in your Google profile and getting it live in 48 hours. Here's what goes into a tiler's site that actually wins enquiries.
Tiling is all about the detail in the photos. I build a proper portfolio of your walls, floors and wet rooms — straight lines, tight grout, neat cuts — so people see the standard you work to before they ever pick up the phone.
I write the towns you cover and the jobs you do into the pages, and connect your Google Business Profile — so you turn up in the map pack and the "tiler near me", "bathroom tiling [town]" and "floor tiling [town]" searches that actually become work.
Tiling is usually a considered, planned job — so I give people a clear path to a quote with WhatsApp and a short form on every page, backed by your reviews, so a homeowner comparing tilers reaches you rather than the next one down the list.
What every tiler website includes
Short, mobile-first form that takes the bare minimum to get a useful enquiry through.
A proper gallery of your finished walls, floors and wet rooms — the detail that wins the job.
Dedicated pages for wall, floor and wet-room tiling — each ranking on its own intent.
Public liability and any relevant qualifications shown where customers look first.
Real reviews pulled from your profile, not made-up testimonials.
One page per town you cover, so searches like "tiler Bathgate" land somewhere relevant.
The pages I'd build for a tiler
Most tilers start with one of three sizes — a single page, a 3-page site or a 5-page site — and add more as the business grows. Here's the core of each build for a tiler, then the high-intent pages worth adding over time.
- Everything on one scrolling page
- Your tiling services
- Portfolio strip of finished work
- Reviews on show
- Service area
- Quote form & WhatsApp
- Home — portfolio & reviews
- Gallery — finished tiling
- Contact & get-a-quote
- Home
- Wall tiling
- Floor tiling
- Wet rooms & bathrooms
- About & contact
Suggested pages for tilers
Over and above the core pages, these are the high-intent pages that win tiling work — each one matches a specific search, so add them as you grow:
Not sure which size fits? See what's in each package →
Trust signals to display on your website that win tiling jobs
Customers hiring a tiler are mostly trying to avoid picking the wrong person for a finish they'll live with for years. The site should answer the trust questions fast — these are the ones that matter.
- Public liability insurance — most homeowners ask, most tiler sites don't mention it
- A portfolio of your own finished tiling — real jobs, not stock images
- References for bigger jobs, ready to share on request
- Clear about what you supply versus what you fit
- Relevant tiling qualifications or training where they apply
- Genuine Google reviews displayed live on the page
- A clear service-area map so customers know whether you cover their street
When SEO is worth it for a tiler
Local SEO is worth real money to most tilers — but it isn't magic, and it takes time. Worth pushing on it when you want more work than word of mouth brings in and you cover an area where people search for "tiler" by the dozen. If you're already booked out on referrals, get the site and gallery solid first and layer SEO on when you want to grow.
The honest take: a new site can show in Google within days, but ranking for competitive searches like "tiler Edinburgh" takes weeks to months of steady work. Smaller towns rank faster than city centres. I'll tell you what's worth doing for your patch, not what makes the biggest invoice. More on local SEO for tradespeople →
What tradespeople say about working with Gary
See trade websites we've designed
Have a look at real sites I've built for tradespeople — pick the style you like and I'll build yours the same way.
See our work →Common questions from tilers about their website design
Three fixed-price packages — One Page, Small Site (3 pages) and Pro Site (5 pages) — so the cost is clear up front. Most one-person tiling businesses fit the Small Site package; tilers who want separate wall, floor and wet-room pages tend to go Pro Site. Prices start at £99, paid once, and you own the site outright. See all packages.
Photos are everything for a tiler. Tiling is judged on the finish — straight lines, tight grout, neat cuts around fittings — and customers want to see that you can deliver it. A proper portfolio gallery of your own finished walls, floors and wet rooms does more to win a job than any amount of text, so I build the site around your photos.
Yes — and it helps. Someone searching for bathroom wall tiling and someone planning a tiled wet room want different things and search different terms. Separate pages let each one show the right photos and match a single, clear intent, which Google rewards.
Yes. Matching contact details, services and review links between your website and Google Business Profile is one of the strongest local SEO signals. I make sure the two reinforce each other rather than confusing Google.
A new site can appear in Google within days, but ranking for competitive tiler searches takes time. Searches in smaller towns outside the city centres often rank faster than central Edinburgh or Glasgow. I'll be honest about the timeline rather than promising overnight results.
An older site can usually be improved by simplifying the structure, building a proper gallery and improving mobile performance. I'll look at what you've got and tell you whether a rebuild or a rework is the better use of your money.